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Our corporate identity projects the Pan-United
Group's dynamic image in our mission to become an Asian
Multinational Corporation.
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Our logo, with strokes symbolising the
Chinese character
 or Eight, signifies wealth, profitability
and integrity. The strokes also take on the character
'Ren' or People, reflecting Pan-United's focus on people for its success. The
3-stroke motif depicts the symbiosis amongst the corporation,
employees and customers to create mutually beneficial
long-term partnerships.
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Our corporate colours are red and blue.
Red, for dynamism, also denotes our Singapore base. Blue
reflects its roots in marine and like the infinite horizon
across the ocean, signifies unlimited growth.
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